Release Date: 1/26/21

Episode Summary

Dielle discusses the three stages of being a coach and breaks down what each stage looks like. This episode will help you see where you are, what things you should be doing more of and less of, and what your future can look like.

Follow Dielle @diellecharon

Show Notes

Today I’m excited to talk about the three stages of being a successful coach. I think when I break this down you’ll easily be able to see where you are, where you need to focus your energy, and what the future can look like for you.

The three stages of being a successful coach are:

1. Side Hustler

In this stage you’ve made no money, or maybe up to $10,000. This person shows up, but the way they show up isn’t always structured. This person is desperately focused on making money instead of actually building a business.

If you’re in this stage, I want you to realize that you don’t have to have a business! If you just want money there are plenty of other things you could do to make money quickly. A coaching business is about helping people. That is where your energy needs to be.

What are your intentions and what is the long term gain? This isn’t something you’ll get quick cash from and let that be okay. Focus on signing one client at a time and learning how to help them. Get comfortable where you are because you might stay there for a minute.

2. Coach

Someone in this stage you’re at $0 to $100,000. In this stage the focus is all about the clients and actually getting them results. You begin to focus on coaching as your career.

Because you identify as a coach in this stage, you often do too much at once. There is no need to hire a huge team or build elaborate sales funnels, just remain focused on helping your clients. Keep your business as simple as possible while you are still learning. Don’t rush this stage!

3. CEO

This is where everyone wants to be! This stage can begin when you’re making $100,000, but people typically move here when they’re making $200,000 – $250,000. You’re full time in your business and you have no problem making money. You have to focus on systems, having a consistent brand, and letting more people know about your work. You’ll also create your own intellectual property and concepts here.

In this stage, you realize that growth is okay. You think at a higher level about your business so it can grow.

This episode was so fun for me to think about my clients on a spectrum of where they are on their journey! I hope this helps you see where you are and what you need to focus on.

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